Our Work
Carry Out Brand & Communications Strategy
Objectives
Determine why shoppers visited Carry Out, what their needs were and what motivated them, to take this information and develop a strategy to drive the business forward, positioning Carry Out as the leading franchise off-licence in Ireland.
Components
Brand strategy including positioning statement and tag line, brand identity, communications and advertising strategy.
Outcome
Increased awareness, increased footfall and revenue, successful advertising campaign and increased sales.
Listen
Images
Client
Carry OutIndustry
Drinks
Project
Branding and positioning with view to drive retail sales and market share.
Target
25-50 year olds who buy wine beer and spirits.