Our Work
Vivo Las Vegas Consumer Promotion
Objectives
To increase average spend of shoppers and to drive footfall to the store.
Components
Development of a branded promotion, scratch cards, retail comms packs, in store posters, POS and prize displays, national radio campaign and PR.
Outcome
Increase awareness of Vivo, increased average spend of shopper; so successful that 2 extra print runs of the scratch cards needed to be done.
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Client
Mangan’s WholesaleIndustry
Retail
Project
Consumer Promotion themed Vivo Las Vegas
Target
Existing Vivo shoppers and local convenience shoppers.