New Board Appointment Positions H+A Marketing + PR for Further Growth
H+A Marketing + PR, the biggest integrated communications agency outside of Dublin, today announced that it has strengthened its Board of Directors as the company prepares for an exciting new growth phase. Experienced brand director, Aideen McGrath has been appointed as Director of Consumer and Business-to-Business PR, and will help accelerate the company’s ambitious three-year programme for growth.
H+A Marketing + PR has won several significant new clients in the past six months, securing over €500,000 in new business, including luxurious golf resort and residential estate Quinta do Lago in the Algarve, Dromoland Collection’s portfolio of five star hotels, medical recruitment firm TTM and Munster and Irish rugby star, Ronan O’Gara. The appointment of McGrath to the Board reflects the uplift in new business H+A Marketing + PR has enjoyed in recent months.
Brian Healy, Managing Director of H+A Marketing + PR says: “Business has certainly turned the corner - we’re seeing a positive growth and renewed appetite among clients to invest in marketing and PR which is very encouraging. We’re delighted to welcome Aideen to the Board. She has been a key part of H+A Marketing + PR’s growth in the past 6 months and she’s exactly the right person to help us take the business forward. Consumer and b2b PR, crisis communications, media training, web and graphic design, advertising and marketing - we can do it all under the one roof and in the current environment that has proved to be a very attractive to clients who want to get the maximum return on investment.”
New Board Director, Aideen McGrath who joined H+A Marketing + PR in September 2009 added, “We’ve invested significantly in our creative work and in a fully integrated approach to marcomms, and that’s paid dividends in terms of the world-class caliber of clients and brand-building work we’ve won recently. We’ve now got a client portfolio to rival any UK agency and as a local Cork company we’re incredibly proud of that. We might be local, but we certainly think and act global - that’s the direction we’ll be pursuing from herein.”
H+A Marketing + PR was founded in 1999 as a design and advertising agency. It acquired O’Sullivan PR in 2007 and has since gone on to develop one of the biggest integrated PR and marketing companies in Ireland. More than 50% of H+A Marketing + PR’s client business is generated outside of Cork, with a growing base of international clients.
The H+A Marketing + PR Board of Directors includes Brian Healy, M.D, Pat Kierans, Harry Lorton, Robin O’Sullivan, Sorcha Holohan, and Ann-Marie O’Sullivan, current Chairman of the Public Relations Consultants Association (PRCA) who now will spearhead the company’s strategic development function.
Previous to joining H+A Marketing + PR, Aideen worked in London for international agencies GolinHarris and Lexis PR where she acted for some of the world’s biggest brands including Nokia, Magnum, Coca-Cola, eBay, MySpace, Persil and Expedia, helping them stay front of mind with consumers. She holds an undergraduate degree in Journalism from Dublin City University, and a First Class Honours Master’s in PR from DIT.
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