H+A negotiates new sponsorship initiative with RTE for Costcutter
H+A Marketing & PR has successfully negotiated an ambitious new TV sponsorship deal for Costcutter which will run into 2010.
Costcutter are now the sponsors of the CSI double bill every Wednesday night on RTE 2. The Costcutter idents which will appear at the start and end of the ad breaks were all created and produced in-house by H+A Marketing & PR. This is yet another impressive departure for Costcutter who recently announced an increased spend on their Strategic Communications of up to €2 million in 2009 following their appointment of H+A Marketing & PR as their communications partners.
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