Where is webdesign going and what are the changing trends? - 14th March 2011
Posted by Tom Devonshire on March 24, 2011 in with 0 CommentsUnlike traditional webdesign, we are now seeing massive advancements in HTML, CSS, browser capability and server side scripting that yields a very strong media rich experience on our websites.
Where is webdesign going and what are the changing trends?
In webdesign today everything is moving fast in terms ofbest practice, technologies and methodologies. Technical integration with social media such as Facebook and Twitter is now commonplace industry wide with online marketing now targeting an ever increasing internet demographic. Even my Grandfather has a facebook page!
Given the push towards social media we’re seeing more Internet users engaging in online activities & communities than ever before and the buzz about town is you have to engage in it to be in the know. Contrary to traditional webdesign , we are now seeing massive advancements in webdesign toolkits, technical communities, HTML, CSS, browser capability and server side scripting that all lead to a very strong capability to build super advanced media rich websites.
We also see a strong push towards advanced “Content Management System” (CMS) integration whereby clients are becoming more involved in their online interactions with customers and can update in realtime. A lot of focus these days is drawn towards the advanced programming of CMS’ to enable the tasks of the Editor to be as simple and fail safe as possible i.e. advanced implementation made easy!
Aspects of jquery and cufon also allow webdesigners much greater leeway in font styling and visual activity on websites. In all, webdesign is getting very exciting for enthusiasts and is attracting greater user interaction as a result.
With the introduction of the iPhone we now see a greater trend towards app development whereby users can use their Smartphones to get real time information and from a business sense, interact with customers in a funky and appealing way.
What about hosting? Cloud Computing coming into play!
There is now a growing trend for traffic intensive websites to be hosted in the "Cloud". In “Cloud Computing” clusters of server farms carry the site data and handle all the scripting needs behind the scenes. What does this mean? Resources, power, connectivity and uptime! The aim of this is to reduce physical hardware needs in the business and drastically improve load times and scalability with a 'pay by use' pricing mechanism. Another utility so to speak!
The surplus of power and resources that Cloud Computing reveals makes the future of web design very interesting in terms of more powerful feature-rich media integration into websites while enhancing the opportunity for uptime and reliability for handling peaks traffic loads. Wow – an alternative toi dedicated servers? Yep, that’s right!
To conclude, you can never rest on your laurels in web design or programming. The rules of the game are always changing and expectations of web professionals are always high from the clients' perspective. Technology is advancing at breakneck speed and the greatest focus on web professionals is to stay abreast of developments.
Roll on HTML 5, CSS3, IE9...the possibilities are endless!
As Henry Ford once said: “I cannot discover that anyone knows enough to say definitely what is and what is not possible.”
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Our blog was created to educate, inspire, provoke thoughts and generate ideas.
It is a voice of our passionate team who shares its knowledge and views on marketing, PR, branding and new media, while also discussing the latest trends, innovation and technology in the communications industry.
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Tom Devonshire has over 15 years experience as a true multi-media designer, with experience in print, web, motion graphics and video and sound editing.