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The Problem with Innovation

Posted by Aideen McGrath on March 05, 2010 in Innovation, Strategic thinking with 0 Comments

Very few innovations are the result of a happy accident. There might be the odd ‘eureka’ moment at the annual ‘away day’ with the whole company or a moment of unfettered genius surfaced through ‘crowd sourcing’ with your loyal Twitter followers, but by and large innovation doesn’t usually come about that way.

If you fail to plan….you plan to fail

Posted by Tina Quinn on December 22, 2009 in Public Relations, Strategic thinking with 0 Comments

This is a well worn phrase and one very well suited to the PR industry. Planning is absolutely key to a successful PR campaign and, in my experience, lack of planning is often the missing piece of the jigsaw when things go wrong. As we prepare to wave goodbye, and some might say good riddance to 2009, there is one piece of advice I would give to existing and prospective clients for 2010. Plan, plan, plan!

Bridging the hardships with context

Posted by Martina Mangan on August 31, 2009 in Internal Communications, Strategic thinking with 0 Comments

Ten days ago a 20-metre section of the viaduct across the Malahide estuary collapsed, rendering the busy route between Dublin and Belfast defunct. Thankfully, no one was hurt, but it will be up to three months before this very busy section of Ireland’s commuter belt is back up and running.

What is the value of values? Communicating corporate brand values

Posted by Brian Healy on July 23, 2009 in Internal Communications, Strategic thinking with 3 Comments

The values of a corporate brand give guidance for making decisions and taking actions from a micro day-to-day level to a macro strategic planning function. Knowing the overarching goals of the company gives direction to all employees.

Staff Newsletters – publish online or print hard copies?

Posted by Martina Mangan on July 07, 2009 in Internal Communications, Strategic thinking with 0 Comments

I sit on the fence when it comes to the Staff Newsletters. It’s not a weakness of character but the result of years spent working with my clients weighing up the pros and cons of their newsletter and the different forms that they take.

Vote No. 1 – Just do it!

Posted by Kevin Kent on June 05, 2009 in Politics, Strategic thinking with 0 Comments

Today Ireland goes to the polls for local and European elections and two by-elections in Dublin. After months of canvassing and a month of postering the streets of the country, the people will cast their votes.

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About H+A Blog

Our blog was created to educate, inspire, provoke thoughts and generate ideas.
It is a voice of our passionate team who shares its knowledge and views on marketing, PR, branding and new media, while also discussing the latest trends, innovation and technology in the communications industry.

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H+A Connect - Advertising Agency in Ireland. We cover Dublin, Cork, Galway and Limerick.