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The Problem with Innovation

Posted by Aideen McGrath on March 05, 2010 in Innovation, Strategic thinking with 0 Comments

Very few innovations are the result of a happy accident. There might be the odd ‘eureka’ moment at the annual ‘away day’ with the whole company or a moment of unfettered genius surfaced through ‘crowd sourcing’ with your loyal Twitter followers, but by and large innovation doesn’t usually come about that way.

Is perception reality?

Posted by Tom O'Sullivan on February 23, 2010 in Media, Public Relations with 0 Comments

One of the things you hear fairly often in PR is that ‘perception is reality’. It’s a phrase that has always annoyed me, mainly because it so often turns out to be true.

Promotion of the hashtag on screen

Posted by Warren Davidson on February 10, 2010 in Online, Social Media, Web technologies with 0 Comments

Whether you are a web and social media aficionado or still trying to work out your html from your Hootsuite, the BBC's Virtual Revolution is a must-see. It is also one of the first programmes by the BBC to promote the hashtag on screen and a unique open-source documentary about the world wide web.

Googleland unveiled

Posted by Anna Knapik on January 21, 2010 in Online, Web technologies with 0 Comments

Google has completely revolutionised the way we look for information, work, travel, socialise and shop. Despite its short history, the company influences our personal and business choices every day by enjoying well over 80% of all web searches (source: Stat Owl)

The Importance Of Connections

Posted by Denis Cullinane on January 12, 2010 in Online, Web technologies with 0 Comments

Technology in general and web technologies in particular are prone to buzzwords. One relatively new term I noticed climbing the trending charts recently is 'the Synaptic Web'. Not to be confused with the Semantic Web, the Synaptic Web is a concept currently generating much discourse as a descriptive idea for current developments in the web sphere and indeed, the direction that it is heading in.

Best posts of 2009

Posted by Anna Knapik on December 22, 2009 in Online, Social Media with 0 Comments

Since the H+A Blog is almost one year old and it's the end of the year, we've decided to publish a list of our top 10 most visited posts of 2009. Given that we are an integrated communications agency, dealing with a broad spectrum of communications, there's little wonder the top blog topics of 2009 vary greatly, spanning from PR and strategic marketing, through to advertising, graphic design, social media and internal comms.

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About H+A Blog

Our blog was created to educate, inspire, provoke thoughts and generate ideas.
It is a voice of our passionate team who shares its knowledge and views on marketing, PR, branding and new media, while also discussing the latest trends, innovation and technology in the communications industry.

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Five Reasons Companies Should Not Block Access to Social Networks: http://ow.ly/1gtt0 #socialmedia #fb #twitter #online
What's the problem with innovation and how to tackle it? See our recent post: http://ow.ly/1g5GP
Should you use ad blockers or not? http://ow.ly/1fYKg

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